Here’s what you need to know about PFAS, waterproof gear, and the future of breathable, sustainable apparel.

Timeless design begins with purpose. How mid-century thinking — from Rams to Fukasawa — shapes the way we build modern performance apparel.

The Influence of America’s First Outdoor Gear Makers on Modern Equipment. The Roots of Outdoor Innovation: How Early Gear Design Continues to Shape Modern Equipment

 

How a generation of veterans, builders, and mountain dreamers sparked an industry — and how small-shop innovation shaped its early years.

In the world of sustainable fashion, terms like “recycled” and “circular” get thrown around a lot. But what does it really mean for a fabric to be circular?

Not all recycled fabrics are created equal. Here’s how pre- and post-consumer synthetics stack up — and why it matters for sustainability.

When we think of sustainable synthetics, recycling often takes the spotlight. But there’s another powerful path forward: bio-based polymers — fibers made from renewable biological resources instead of fossil fuels.

Let’s take a deep dive into how our Merino wool is processed. Each stage plays a critical role in preserving the softness, strength, and performance characteristics. An engineered natural fiber, perfected by evolution and refined by human craftsmanship.

Logos aren’t just symbols. They carry stories, ideas, and histories—sometimes in ways that aren’t immediately obvious. If our logo feels familiar, that’s because it was inspired by one of the most recognizable marks in Canadian design.

From inventing synthetic fleece to challenging the way we see waterproof breathability, Polartec® has been at the forefront of outdoor gear ever since. Here’s why Polartec® matters—and why we’re proud...

Follow Maïka Lamoureux as she takes on her first 100km ultra trail race. From training in Québec to traveling to Texas for race day, it’s a journey of perseverance, learning, and expanding horizons. Through challenging trails and tough moments, a real look at what it takes to step up to an ultra-distance race for the first time.

At Foehn, we believe that technical apparel should push boundaries—blending performance, innovation, and sustainability. That’s why we partner with the best. Schoeller® Textil AG, a Swiss textile pioneer with over 150 years of expertise, has been redefining what’s possible in fabric technology.